Are you considering launching a startup this year? We’ve put together the top 10 innovative startup ideas to test that will inspire you to get started on your new business! So, if your New Year’s Resolution is to put together a startup business plan, you’re in good company.
The New Year can be a great time to put together a startup idea. Not only are you at your most motivated, but you have 365 days to turn your new startup ideas to test into reality this year!
Table of contents
- Which startup idea is the best one for you?
- 1. How startup businesses can move with food delivery and meal preparations?
- 2. Low-cost business ideas with high profits are E-commerce
- 3. Unique business ideas are tight to the Internet of Things (IoT)
- 4. Popular Entrepreneur idea is Software as a Service (SaaS)
- 5. Sustainable startup ideas
- 6. Any good idea is the ‘feeling economy’
- 7. The best business to start is a cybersecurity
- 8. Another good startup idea is Healthcare
- 9. The best business from home is Fitness direction
- 10. Popular among personal branding startups are subscription boxes
- In summary: get thinking of the top 10 fantastic new startup ideas to test
Which startup idea is the best one for you?
The big question is… which startup company idea is the best one for you? You may have so many ideas that you don’t know which one is the right one to follow. Alternatively, you may want to start a business, but aren’t sure what industry is the best choice!
A lot of it will depend on your knowledge and skill set. You’re more likely to succeed in an industry you already have a good awareness of.
You’ll also want to identify a gap in the market that your product and service can fill. After all, you don’t spend time researching and launching a product only to find that there are already ten similar ones currently on the market! This is where a solid business plan is essential. Although it may be tempting to dive right in and start working on your startup straight away, a little bit of preparation work will be beneficial in the long term.
Inspired to become a startup founder with your own equity in the year ahead? That’s great news! If you’re looking for a bit of inspiration, we’ve put together ten of the best new startup ideas to test that will motivate you to find a great business this year.
1. How startup businesses can move with food delivery and meal preparations?
So, to get into the first position in our top 10 best startup ideas list to test, let’s analyze previous years. 2020-2022 were years of the takeaway. People across the world turn to takeaways when their favorite restaurants closed due to the pandemic.
Even now restaurants and bars are starting to open up again, and people still love their takeaway treats, with the average UK household spending £5 per person per week on takeaway meals. Vegan meals, sweet delivery services, and street food were particularly popular with the public in 2022.
This has led to food delivery becoming a lucrative industry to get into. You may decide to create a new local, sustainable alternative to Just Eat or Deliveroo. Someone may create a system that helps takeaway businesses manage their food stock and orders more efficiently. You could create an app that helps businesses find dark kitchens in their local area.
If you have experience as a chef or cook, you could even start a meal prep business to make busy people’s lives easier.
Yes, it would be difficult to compete with a list of delivery companies in each city, but you can think about digging between several niches. i.e. Social-based delivery app, tinder for delivery guys, and so on. Crazy isn’t it? – But could you believe that we will have democracy in energy where everyone could trade/earn money from generated energy?
2. Low-cost business ideas with high profits are E-commerce
We’re now all buying more and more over the internet, with 2.14 billion people worldwide buying at least one thing online this year.
An eCommerce or marketplace system will not only expand the choice that buyers have but allow sellers to sell their wares to new customers. Use your business plan to discover a gap in the market for both buyers and sellers, and take it from there.
As an example, Etsy was created in 2005 by three friends who wanted an easy way to sell their handmade goods to more people. So they decided on the idea of an online marketplace, and the rest is history! Don’t you agree that e-commerce is still worthy of being in the top 10 startup ideas list to test this year?
3. Unique business ideas are tight to the Internet of Things (IoT)
From smart lightbulbs and home security systems to self-driving cars, the Internet of Things is becoming more and more of an influence in all of our lives.
With Wi-Fi becoming more of a necessity than a need and 5G technology meaning we can access IoT-based startup ideas to test could really reap the benefits this year.
There are a lot of scopes as well in the IoT market. You don’t necessarily have to create a brand-new IoT device to get into this industry. Instead, you can improve an existing product, or create an app or SaaS service that supports IoT devices. This means you don’t necessarily need tech experience to do great things in this specific niche.
IoT startup funding is increasing by 15% year on year. This makes the year ahead an excellent time to get your idea noticed. Get your business plan created. And get investors on board with your plan.
4. Popular Entrepreneur idea is Software as a Service (SaaS)
The growth of cloud technology and the increase of people working from home is making the SaaS market even more appealing. According to Gartner, end-user spending on cloud services will be worth $482 billion in the year ahead.
The great thing about SaaS is that there are many target audiences you can appeal to, from social media scheduling software for influencers to accounting software for businesses. These types of startups are also easy to scale and can guarantee a good level of passive income.
If you want to make a move into the world of SaaS, the best thing to do is to talk to your target audience and identify their pain points. What can you do to help them save time, and money and become more efficient?
This will help you create a software subscription service that prospective customers will want to buy.
5. Sustainable startup ideas
From plant-based eating to electric vehicles, we’re all trying to become a little greener to help the planet become a better place to live. One in two Americans is willing to change the way they consume food, fossil fuels, and packaging to help the environment.
With a sustainability startup, you are providing a product or service that helps people and businesses reduce their carbon footprint. This could be anything from an app to help families create delicious meat-free meals to startup ideas to test for electric scooters in your local city center. As it is likely that you are already passionate about the environment, this will help your startup idea to succeed.
With this type of startup, you need to make sure your idea is not a gimmicky one – we’ve mentioned Juicero several times already on our blog!
For a great startup that thinks outside the box when it comes to sustainable practices, take Power Ledger. This Australian startup was founded in 2016 and helps people share their surplus energy. So, for example, if someone has excess energy from solar panels or wind turbines, they can find someone to sell or trade their surplus energy with.
A year after launching, the startup received $6.4 million worth of funding and is still going strong.
6. Any good idea is the ‘feeling economy’
The rise of artificial intelligence (AI) is positive and opens up a host of opportunities for startup founders. However, with the rise of AI, it does mean that some careers will no longer be an option in the years ahead.
The ‘feeling economy’ consists of jobs and industries that will not be displaced by AI. This makes them profitable industries for potential startups to get into. For example, human resources (HR), teaching, writing, occupational therapy, and event management.
Basically, the ‘feeling economy’ relates to anything that needs human skills rather than automation.
7. The best business to start is a cybersecurity
As we all become more reliant on the Internet to shop, work, and communicate with others, the risk of cybercrime rises.
It is estimated that one in three businesses was the victim of cyberattacks like phishing, ransomware, and malware last year. While cybercrime used to exclusively be the remit of large corporations, smaller businesses, and the voluntary sector are now being targeted. Government departments, charities, and even schools are now falling victim to cybercrime, spending a lot of time and money to put things right.
In the UK, a local council fell victim to a ransomware attack at the start of 2020, leaving the council without a website and computer systems. The attack cost £10.4 million to put right and left 135,000 people without online services.
This makes a cybersecurity startup a good option. Not only will a lot of people and businesses use your services, but you are also helping to make the internet a better (and safer) place. You can also focus on either proactive (penetration testing) or reactive services, depending on where your skillset lies.
8. Another good startup idea is Healthcare
As average life expectancy increases, we’re all taking steps to improve our health and make sure we are still active in our older years.
There is a lot of scope in the healthcare market to move forward with its own new startup ideas to test this year. Not only are there personal health products such as fitness trackers and DNA analysis, but products that benefit the healthcare industry, such as smart medical training equipment for medical staff. Especially in the Covid world, healthcare startups are worthy of being in the top ten startup ideas list to test.
A great example of a startup working in the healthcare industry is Careviz. This mobile app helps cancer patients find support and assistance at a frustrating and scary time in their lives. Users can track their symptoms, connect with people with similar conditions, and share their experiences with friends and family.
The number of people 100 years old or above in Japan hit a new record – 86.5k+. The rest of the world is far from this. So, there are plenty of healthcare places to work on. That’s why healthcare takes a place in our top 10 startup ideas to test.
9. The best business from home is Fitness direction
Similar to healthcare, we’re now all looking to do more exercise to sleep better, live longer, and fit into our pre-pandemic clothes!
One of the main issues adults have with getting fit is not having the time to exercise. This means time-saving startup ideas to test could be of benefit to many people.
You could offer online classes, a food-tracking app, or even virtual reality gym experiences.
10. Popular among personal branding startups are subscription boxes
Subscription boxes are certainly not a new trend, but one that is growing in popularity. One in four people in the UK is signed up to at least one subscription box service. Thus the market is expected to grow by 72% next year.
Why do people like subscription boxes so much? It’s the nice surprise of getting something in the post and the possibility of discovering something new that you may not have been aware of before. Plus, you can often save money on expensive products.
The advantage from a startup’s perspective is that any product can be used in a subscription box, from sweets and makeup to cheese and underwear! You can improve on an existing subscription box idea or make a move into a brand-new market.
11. Taxi booking app [Extra]
Since Uber entered our everyday taxis, few companies have figured out how Uber and Lyft have mastered the online ride-hailing business model. This is a rare opportunity for an entrepreneur like you.
And you don’t need a taxi pool to start an online taxi company. All you need is an inclusive and value-for-money taxi dispatch system or taxi booking app. Where can independent taxi drivers and passengers register?
The biggest advantage of this online portal business is that you can manage it from home and make good profits; no need to set up a dedicated office or other infrastructure costs. The icing on the cake is that you can have an online taxi booking startup portal up and running in a few weeks.
12. Property Manager app [Extra]
Sitting in a house is one of the more fun and rewarding side jobs you can try. People love to travel, and when they go on long vacations, they need someone to take care of their house and pets, and they also need good accommodations in their vacation destination.
So, House Sitter is a solution to kill two birds with one stone. By launching a home sitter portal, you can give these travelers the opportunity to safely leave their homes and pets, and offer a free or low-cost alternative to a standard hotel and Airbnb rental program.
For example, a man named Dave Stan could hire someone to look after his home while he was on a three-month trip to Europe. Dave is registered as an available home nanny in Europe and offers the same services as Stan to others who need home hosting services.
There is another full-time model where people can sign up on your property management portal and get jobs that tend to vacate properties and holiday homes during the off-season. Another business model in the same format is the Nanny Portal.
There are so many possibilities for this type of small business idea that you can run from the comfort of your own home with just an on-demand ride service app. A great sample is Lofti – a property management app.
In summary: get thinking of the top 10 fantastic new startup ideas to test
2020 – 2022 have seen record numbers of new businesses created, as people used the pandemic as a reason to leave their current office job: otherwise known as ‘the great resignation’.
Drop us a line, if you have different thoughts regarding these top 10 new startup ideas to test, we would be pleased to discuss them. We would be pleased to cooperate with you on this.
According to the Census Bureau in the US, over 4.4 million new businesses were created between 2020 and 2022. While this may make the market a little tougher to crack, creating a solid business plan will help the odds of your new business succeeding.
If you’re considering launching your startup this year, whether it is related to food or fitness, we wish you the very best of luck for the year ahead. Please check out our website for some valuable product-based thoughts that will definitely help you create a comprehensive business plan. It will also help you to determine a course of action as you prepare for this year.
Looking for more inspiration to help start your new business idea in the year ahead? Here are some of our previous articles:
- Top AR and VR ideas to work on this year
- Computer intelligence – how can startups use this year?
- Top 10 eCommerce trends in software solutions this year;
- Top 10 marketplace ideas to work on this year;
- Ten ways to use IoT in the retail industry in this year;
- Top 10 Ar & VR startup ideas to test this year;
- Top 10 startup tools and platforms this year ;
- How to use AR and VR in eCommerce this year
Frequently Asked Questions (FAQ)
Several startup ideas for 2023 include food delivery and meal prep, e-commerce, IoT, SaaS, sustainable startups, the ‘feeling economy,’ cybersecurity, healthcare, fitness, and subscription boxes.
Your choice should align with your knowledge and skill set, and you should identify a gap in the market that your product or service can fill. A solid business plan is essential to assess the viability of your idea.
Food delivery became popular during the pandemic, and it continues to thrive. Opportunities within this industry include sustainable alternatives, food stock management systems, and meal prep services.
E-commerce is growing rapidly, with billions of people buying online. It offers opportunities for both buyers and sellers. Etsy’s success story is cited as an example of how an online marketplace can thrive.
IoT is becoming more influential in our lives. You can create new IoT devices, improve existing products, or develop apps and services that support IoT devices. Technical expertise is not always necessary in this niche.
The growth of cloud technology and remote work is boosting the SaaS market, which is expected to be worth billions. SaaS offers diverse target audiences and scalability.
Sustainable startups focus on products or services that help reduce carbon footprints. Examples include apps for meat-free meals and electric scooters. Sustainability aligns with the growing environmental consciousness.
The ‘feeling economy’ refers to industries and jobs that require human skills rather than automation. Examples include HR, teaching, and event management. These areas are less likely to be displaced by AI.
With increasing reliance on the internet, the risk of cybercrime is rising. Many businesses and individuals are targeted by cyberattacks, making cybersecurity services in high demand.
The healthcare industry offers various possibilities, from personal health products like fitness trackers to medical training equipment and support apps for patients. The COVID-19 era has highlighted the importance of healthcare startups.
Fitness startups can offer time-saving solutions like online classes, food-tracking apps, or virtual reality gym experiences to meet the growing demand for fitness and wellness.
Subscription boxes involve sending surprise products to subscribers, and they are growing in popularity. People enjoy the surprise element and the chance to discover new products. Subscription boxes can cover a wide range of product categories.
Two additional startup ideas mentioned are taxi booking apps and property manager apps, providing opportunities in the transportation and property management sectors.
Creating a comprehensive business plan is essential to assess the viability of your startup idea. Seek out valuable product-based insights to help you structure your plan effectively.
Looking for polishing out your own idea? You are launched can help you
Of course, if you need some additional help, we have the experience you need to help make your startup a success.